Point. B Agency.
We redesigned and developed Point. B Agency’s WordPress website, replacing an outdated presence with a neon, cyberpunk-inspired system spanning services, content and contact.
The problem
Point. B Agency’s outdated website no longer matched the bold, future-facing direction it wanted to take.
Point. B Agency works with SMEs across web design, SEO, paid advertising and other digital marketing services. Its existing website had fallen behind the agency and the work it offered.
The agency wanted a clear change in direction, drawing on neon, AI, cyberpunk and gaming aesthetics. Its brand palette was limited to blue, so the new website also needed more visual range without abandoning the existing identity.
The outcome
We designed and developed a new website using bold organic and abstract imagery, animation and a stronger secondary palette of purples and pinks. The existing blue remained part of the brand, but it no longer had to do all the work.
The launched website includes a homepage, about and contact pages, individual service pages, a blog archive and single blog pages. It was built in WordPress with Elementor and prepared for SEO.
We also launched new email signatures and social media assets to carry the visual direction beyond the website. No performance statistics are available for publication.
How we got there
Visual direction
We translated the neon, AI, cyberpunk and gaming references into bold abstract imagery, motion and a new secondary colour palette.
Website design and development
We designed and built the core pages, service content and blog templates in WordPress using Elementor.
Launch and rollout
We launched the website, email signatures and social media assets as one connected visual update.